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🖤 Fade-resistant color that nourishes and shines—because your hair deserves the best.
SoftSheen-Carson Dark and Lovely Fade Resist Rich Conditioning Color in Jet Black 371 delivers permanent, fade-resistant hair color enriched with shea, avocado, and olive oils. Designed for relaxed and natural hair, it offers up to 8 weeks of vibrant, shiny, and silky color while protecting against breakage with exclusive Moisture Seal technology. Trusted by women of color for over a century, this ammonia-free formula nourishes deeply and ensures a luxurious finish every time.
| ASIN | B0046MIGJK |
| Best Sellers Rank | #2,897 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #39 in Hair Color |
| Brand | SoftSheen |
| Brand Name | SoftSheen |
| Color | Jet Black 371 |
| Container Type | Bottle |
| Customer Reviews | 4.4 out of 5 stars 18,482 Reviews |
| Full Cure Time | 8 Weeks |
| Global Trade Identification Number | 00072790003714 |
| Hair Color Permanence | Permanent |
| Hair Type | Relaxed and natural |
| Item Form | Cream |
| Item Weight | 0.2 Kilograms |
| Manufacturer | Dark and Lovely |
| Manufacturer Part Number | 72790003714 |
| Material Features | Infused with Argan Oil + Vitamin E |
| Material Type Free | Ammonia Free |
| Model Number | 0072790003714 |
| Number of Items | 1 |
| Package Information | Bottle |
| Product Benefits | Nourishing |
| Recommended Uses For Product | Softness |
| Suitable Hair Color | Black |
| UPC | 098017921968 095017921967 094017921960 884937210066 072790003714 |
| Unit Count | 1.0 Count |
L**E
Vibrant and leaves the hair looking amazing
This is the best top hair dye I have used it for 4 years straight and it’s amazing and it stays for a long time the color is vibrant and theres strong chemicals so it smells strong but works amazing
B**A
Staple Product
I’ve been wearing this Honey Blonde hair color for over 30yrs now. I’ve tried many different products but always seems to come back to D&L because it’s just works for my natural hair. I’ve been using the chestnut brown on my edges & new growth to deposit a warmer color on the grey hairs. It also gives it that high and low effect and a beautiful blend .
J**J
Love it
Perfect color, and long-lasting. I used it on my natural dark brown virgin hair, and it gave me a beautiful burgundy look. On my bleached streaks, it left a perfect pink color.
J**A
pretty good
nice but not exactly the color I wanted. dark brown roots turned almost pinkish but i think thats a malfunction on my part 🥲
S**N
Go to hair color
Great product for a great price the color is very beautiful and the dye came with a hair mask tube that was quite large definitely going to purchase again
D**A
Really Works!
This is the first dye to actually turn my gray hair jet black. No trace of grays at all.
R**S
My head turned red, not violet.
I bought this dark and lovely vibrant violet, I have very very naturally dark hair that is very difficult to color. After reading the directions clearly I applied and within a few minutes noticed the coloring left on my scalp was more of a reddish pink. I waited the full 30 minutes and rosed with lukewarm water until the water ran clear. I applied the moisture mask (which is heavenly!) I dried my hair, the end result.. a very red head. I honestly like it, but truly wanted violet. I do plan on buying this product again because I do like this unique shade of red which gave vibrant pink highlights due to having quite a few grey hairs. I truly wish this color took.
⛧**⛧
new favorite
soooo good my new favorite dye, did not stain my skin and came right off in the shower!
S**N
Softsheen
It is good product
F**S
ممتاز
صبغة ممتازه ونتائجها رائعه
P**A
muy buen producto
decolora muy bien, más si ya lo traes muy decolorado en las puntas no lo recomiendo, porque quedan dos tonos diferentes
J**E
Exactly as seen
Colored my hair for a long time. I really love it getting it again
G**.
L'efficacité
Malheureusement ça n'a pas fonctionné pour moi j'ai les cheveux crepus très noir peut-être à cause de ça que le produit n'a pas marché
Trustpilot
5 days ago
2 months ago